When we talk about digital in dentistry, in reality we are not dealing with a completely new issue. Indeed, already in the mid-eighties these technologies were introduced into the practice of dentistry, but in the last decade their use has increased exponentially. The modern techniques have changed the flow and sequence of work for the … Continue reading Digital in dentistry
When we talk about innovation in the field of dentistry, our mind leads us straight to think about the epoch-making change that the sector is experiencing thanks to the digitalization of processes, from diagnosis to therapy (Editor’s note). There is another important element whose implications are perhaps even more determined for the patient: the innovation … Continue reading More than dentistry
An uneasiness shared by both the patient and the dentist: the fear for the estimate. We could say that in reality the fear of one is poured on the other. If a professional is literally afraid to submit his or her estimate to the patient (the most frequent hesitation is to present excessively expensive fees), … Continue reading “No! It is too expensive!”
Patient or costumer? …simply two sides of the same coin! Let’s analyse the two words that make up the dichotomy. Patient means “person affected by a disease, and more generally, who is entrusted to the care of a doctor or a surgeon”, while customer in current use is “who usually uses the services of someone … Continue reading Patient or Customer?
The insert “Health” of Corriere della Sera dedicates an entire page to digital oral surgery focusing on words such as speed, safety, predictability. The speeches that appear in the Special Health dedicated to the dental are by illustrious dentists who explain the technologies applied to their profession and that of their employees and colleagues. Here … Continue reading Ignore, suffer or manage? How to respond to the digital revolution
Americans remind us that “people buy people”, which means that we prefer to do business and establish relationships with people we know and trust. The same is true in the specific case where an individual has to entrust his or her health to a dentist. We want to talk about the values that make a … Continue reading “People by people”. The lack of confidence is expensive
Let’s go in the patient’s shoes… do they go wide or narrow? Each company is committed to managing its work by focusing on the needs of its customers, in the same way the dentist must have at heart the expectations and needs of its patients. We want to find answers to these seemingly trivial questions: … Continue reading Patient’s expectations
Technology allows jobs to be carried out that are close to perfection and the workforce is disappearing. Automation is expected to be so high in the near future that a large proportion of many professions will change substantially. The introduction of digital technologies has been the main driver of the current revolution. The latest report … Continue reading Dental technician: a dying job?
How has the context in which the dentist works changed? Is the dentist a doctor or a seller of teeth? What is the benefit for the patient? These questions open Pandora’s box in the field of Dental, a huge amount of reflections placed in the context in which our Professional operates. The panorama has completely … Continue reading Dental technician is a doctor or a seller of teeth?