Tag Archives: informazione

Dental technician is a doctor or a seller of teeth?
dental technician seller teeth blog bioservice matrix

How has the context in which the dentist works changed? Is the dentist a doctor or a seller of teeth? What is the benefit for the patient?
These questions open Pandora’s box in the field of Dental, a huge amount of reflections placed in the context in which our Professional operates.
The panorama has completely changed, the dentist finds himself living the so-called “empty drawer syndrome” and suffers the presence and the pressing spread of the “low cost” chains. It seems that the last solution to adopt, considering the “crisis” that has emptied the agenda, is that of the sale of sales in the dental field! As if the value of the service were eclipsed in the face of the advantageous price.
The so-called chains operate on economies of scale and on marketing communication (with a focus on the most expensive therapies such as orthodontics and prosthetics, especially on implants), all this has favoured demand but first of all has created new models of reference on the market. The communication used by the chains, and the huge budgets allocated to this dissemination of information, have had a significant impact on the market, because on the one hand they have made implantology better known and on the other they have destabilized the pricing policies of the traditional dental system. Given the low prices, the collective “value” of therapies has been lost.
In fact, the tendency on the part of the average Italian patient is not to abandon the traditional study but to rely more and more on the chain for expensive interventions (prosthetics and orthodontics). From statistics – data other consumption 2016- the average cost of a patient with a traditional dentist is about 370€ while it is about 900€ when he decides to turn to a chain.
But you should not be suspicious in the face of the word marketing, it means nothing more than “create and give value to the service“, marketing is not purely sales. People don’t buy products but solutions to their problems and that’s why ethical marketing uses communication to express values, spread the culture of health and raise awareness of the need for care by stimulating the economy of the dental office. Therefore, the dental office must have a healthy communication and a good dialogue with the patient, that is, transparency; the patient appreciates who follows him/her in the course of treatment, who motivates the provision of the service by illustrating the quality of the service itself. The service given by the doctor to the patient is not only based on the “tooth product” but above all on the ability to make a diagnosis. One cannot be undervalued and talk about the price of the product (tooth) when the doctor’s fee is based first of all and above all on the provision of the service.
Ultimately, people do not buy what you do but why you do it. Giving a predefined price to a diagnosis, a treatment, or a rehabilitation plan is absolutely incompatible with the service itself. There are certainly fixed costs such as material, production, transfers and deliveries, physical developments, equipment, but the cost of a service is not bound and justified only by these amounts but the intrinsic value of the service provided by the doctor. The doctor advises, clarifies, includes and follows the patient before, during and after. The doctor enables the patient to benefit from the best possible service, made up of competence and mastery of knowledge and tools. This makes the difference, creates value and must be disseminated through targeted information.

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Dental trauma from sports stress
dental trauma faucci education bioservice matrix

Dental trauma from sports stress
Problem, Cause and Solution

The sports disciplines will be framed, bringing out the problems of the high-level athlete.
Through clinical cases we will study the application of these concepts to the patient every day (orthodontic, implantoprosthetic, dysfunctional).
In particular, the following topics will be addressed:
Concepts and definition of dental wear and traumatology
Personal protective equipment (I.P.D.)
Recording of the occlusal relationship according to the ATM
Concepts of anatomy, posturology and syncromiography
Speaker:
– Dr. Alberto Faucci – freelancer and owner of the DENTAL TRAUMA CENTER of Savona
The course will be held in Genoa on 30 May 2018 at the Palazzo Ducale (Le cisterne del Ducale).

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The mouth, the teeth and everything else about the patient
health mouth patient implant course bioservice matrix

The mouth, the teeth and everything else about the patient

Anything that can cause a “Sale of a Tooth”
The daily problems of the dental clinic will be analysed from a different perspective, to understand how to solve and prevent uncomfortable situations to face.
We will examine the difference between an unsuitable rehabilitation and a correct therapeutic maneuver, but performed at the wrong time.
In medicine, for a long time, the various apparatuses have been analyzed, studied and treated in a “reductionist” way. But these types of systems should not be treated as if they did not cooperate in the functioning of the organism. It is almost impossible to define the boundaries of a single apparatus.
Speaker:
– Dr.ssa Enrica Poggio – freelance –
The course will be held in Genoa on 21 March 2018 at the Palazzo Ducale (Sala del Munizioniere).

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Is the dentist a doctor or a “seller of teeth”?
course dentist or seller teeth bioservice matrix

Is the dentist a doctor or a “seller of teeth”?

The title of the day is intended to be deliberately provocative.
Today, the dentist is seen by the patient less and less as a doctor and more and more as a “seller of teeth”. The hammering “communication” through all the major information channels that advertise the various “take three and pay two…” contributes significantly to all this, by failing to explain to the general public what is, or should be, the main characteristic of the dentist.
The dentist is first of all a Doctor and as such, he is the figure who first of all must make a diagnosis. Only through a diagnosis
The correct treatment is then possible to achieve a correct and consequent therapy.
Speakers:
– Dr. Riccardo Bosco – freelance – Resp. Scient. Biomatch-Oral
“Pre-cancerous lesions: differential diagnosis”
– Dr. Roberto Prisco – freelance – Speaker and lecturer in Implantology
“Implant Bio Prosthetics”
– Dr.ssa Valeria De Padua – freelance
“Treatment and management of patients with congenital and acquired coagulopathies”
The course will be held in Naples on March 11, 2017 at the “Millennium Gold Hotel”.

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From diagnosis to treatment of oral cavity lesions in dental practice
education therapies lesions oral cavity clinical bioservice matrix

From diagnosis to treatment of oral cavity lesions in dental practice

In daily practice, dentistry increasingly finds itself having to deal with clinical situations that require specific knowledge to enable targeted, rapid and effective diagnosis and treatment in order to achieve predictable results.10
The Complex Operative Unit of Dental Surgery of the Umberto I George Eastman Polyclinic, directed by Dr. Francesco Riva, assisted by his collaborators Dr. Domenico Gaglioti and Dr. Riccardo Bosco, is certainly a point of reference, not only for Lazio, in the diagnosis and treatment of particularly complex diseases.
The aim of the course is to provide participants with a clear and exhaustive picture, through the presentation of the clinical cases treated, which allows a rapid and precise diagnosis, positively finalizing the therapies through clear and coded operational protocols.
Speakers:
– Dr. Francesco Riva – Director Un. Op. Compl. Surgery Dentistry Policlinico Umberto I
“Diagnosis and therapy of mucous and bony lesions of the oral cavity”
– Dr. Domenico Gaglioti – resp. Un. Op. Semplice di Chirurgia delle lesioni del cavo orale – Policl. Umberto I
“Maxillary osteonecrosis: the role of bisphosphonates and new drugs. Pharmacological and surgical protocols in the patient undergoing treatment and with osteonecrosis”.
– Dr. Riccardo Bosco – freelancer – Biomatch-Oral Scientific Manager
“Surgical protocols in patients with congenital and acquired coagulopathies.”
– Dr.ssa Valeria De Padua – freelance
“The hemophiliac patient in dental practice”
The course will be held in Formello – Rome on 28 January 2017 at Studio Bosco (Formello – Rome).

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